The Kern agency in LA reached out to us to introduce the new AT&T's in-car Wi-Fi. In-car WiFi turns cars into a powerful WiFi hotspot and lets users connect up to 10 devices to the internet so they can stream, browse, share and more from the open road.


Connect the brand to the device and features included in the service. Help potential users visualize the experience of having an in-car wifi device in their cars.


Adopt the AT&T color palette to create a clean and abstract cityscape, connecting the AT&T brand with the in-car wifi service. Use simple and clean graphic elements to highlight the multitude of features that in-car wifi users can enjoy.