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We worked with Super Bonfire of Shanghai to create an imersive visual experience for the Audi A6 launch in China. We were tasked with creating animations that were featured on a panoramic screen wrapping around the entire audience. Our team focused on the use of light to create a feeling of speed and dynamism to showcase Audi's latest creation. The end goal was another fantastic launch for Audi's fast-growing brand in China's automotive market.